Samlip Hoppang is Korea’s No. 1 steamed bun brand, a winter favorite that has warmed cold seasons year after year with its familiar, comforting taste.

Perfect Sweet-Savory Balance

The rich aroma of butter melts in your mouth, perfectly balanced with gentle sweetness and a hint of savory salt. This irresistible sweet-and-salty snack is a delightful treat for the whole family, anytime of day.

Made with Samlip’s signature dough, perfected through years of baking expertise. Even after a quick heat in the microwave, it stays moist and fluffy like freshly steamed, so you can enjoy a soft, tender bite all the way to the last bite.

Check Points

• A classic blend of rich butter and savory red bean
  
• Soft and fluffy dough

Wooltari's Tip

Heating Instructions

• Steamer
  Add water to the steamer and bring it to a boil. Once steam rises, place the buns inside and steam for 10–15 minutes.
• Rice Cooker
  Place the bun on top of the rice in a rice cooker set to Keep Warm and heat for 15–20 minutes.
• Air Fryer
  Lightly brush the surface of the bun with oil and cook at 160°C (320°F) for 10 minutes, until the outside turns lightly crisp while the inside stays soft.
• Microwave
  Lightly sprinkle water over the bun, cover with plastic wrap, and heat according to the time guide below.
  

  ct	700W	1000W
  1	30 sec	20 sec
  2	1 min	40 sec
  3	1 min 30 sec	1 min
  4	2 min	1 min 10 sec

  
  

Brand Story

Since its first launch in 1971, Samlip Hoppang has sold over 6 billion buns, becoming a beloved winter staple in Korea. More than just a snack, it has grown into a lifestyle brand that adds comfort and joy to everyday moments, from a satisfying meal to a trendy dessert. With its timeless taste and warmth, Samlip Hoppang continues to lead the way in creating delicious food that brings people together.