Umjine is the original restaurant that started the nationwide khomak bibimbap craze, beginning in a small alley in Gangneung's Dongbu Market back in 2013. With a signature sauce and fresh seafood, we bring you that same taste people have lined up for, wherever you are.

The Signature Side from Umjine, One of Gangneung's Top 3 Restaurants

Always served alongside the khomak bibimbap, this shredded potato pancake is one of Umjine's most famous dishes. Every traveler to Gangneung knows the taste — and now you can enjoy it at home, no line required.

Crispy Outside, Chewy Inside — Gangwon-Style Potato Pancake

Unlike regular potato pancakes made with grated potato, these are made Gangwon-style with finely shredded potato for a whole different texture. Crispy as if fried on the outside, with the natural chewy, fluffy texture of potato inside — dip a bite in vinegar soy sauce and you won't be able to stop.

No Prep Needed — Just Pan-Fry and Serve

Skip the hassle of peeling and shredding potatoes — simply pan-fry to heat through. Enjoy it anytime as a makgeolli pairing on a rainy day, a snack for the kids, or a special side dish.

Highlights

• Umjine's signature side dish from Gangneung
• Finely shredded potato pancake — crispy outside, chewy inside
• Ready in minutes — just pan-fry

Wooltari Tips

How to Cook

◼︎ Pan-Fry
Add a generous amount of cooking oil and pan-fry over medium-low heat for 3–4 minutes on each side until golden.

◼︎ Air Fryer
Cook at 180℃ (356℉) for 8–10 minutes. Flip once halfway through for extra crispiness.

Tip. Dip in vinegar soy sauce (3 parts soy sauce to 1 part vinegar with a pinch of red pepper flakes) to enjoy it just the way Umjine serves it.

Brand Story

Blending the hometown flavors of a husband from Beolgyo with his wife's own cooking, Umjine created Korea's first khomak bibimbap — right in Gangneung, a region with no natural mudflats of its own. Piled generously onto a round plate and finished with fragrant oil, this dish became a nationwide, must-visit sensation.

Bringing You the Same Khomak Flavor You'd Find at Umjine

Hand-picked, fresh khomak meat comes together with scallions, Cheongyang chili peppers, and our signature soy sauce for an unforgettable flavor. Now you can experience that same taste and joy of Gangneung, right at home.